University of Denver – Mary Kate Diksen

Branding | Print Collateral

University of Denver

Developing campaigns for university growth and development.

Giving Societies

A modernized collateral system for donor relationship development. The pieces are sophisticated and personalized, and easy for the DU Advancement team to assemble and mail. Logos for donor levels, a custom folder with a vellum sleeve, and layered overlapping inserts.

My Role:

Creative Lead

Designed and presented logos, folder, inserts and related pieces.

Mary Kate translated the vision of the project from the Donor Relations team and made it a reality.

Mary Kate was excellent at pivoting when stakeholders shifted their opinions. She was quick to react with printing revisions and needs as the project neared the final stages. The result of Mary Kate’s creative leadership is a piece that exceeded the Donor Relations’ expectations while delighting our donor base.”

–Scott Zimmerman, Former Project Coordinator, Office of Advancement, University of Denver

The DU Mountain Campus

A trifold brochure to share the vision for DU’s upcoming Mountain Campus. This piece focuses on transformational outdoor experiences and access for all DU students and Grand County community members.

My Role:

Creative Lead, Copy & Design

Wrote content, concepted/designed piece, worked client revisions.

End-of-Year Giving Campaign

This expansive campaign was designed to target DU Alumni. I created 11 versions of a targeted mailer—one for each college at DU and a general studies version.

My Role:

Creative Lead

Designed and presented all versions of mailer, worked revisions, edited some copy.

Related Work

PrintWebsite

Giving Societies

My Role:

Creative Lead

Mary Kate translated the vision of the project from the Donor Relations team and made it a reality.

The DU Mountain Campus

My Role:

Creative Lead, Copy & Design

End-of-Year Giving Campaign

My Role:

Creative Lead

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